Apple released their commercial on YouTube for Mother's Day of this year a few days ago.
The traditional campaign "Clicked / Filmed with iPhone" is back!
The difference of this year is that they also launched the website momsshotoniphone.com. Through it, you can customize the video with a picture of your mother, signed by you as the photographer. Remember that the idea of the campaign is to show photos taken with an iPhone, so give preference to the pictures taken with that device. The website is pretty simple and is very easy to make your own video for Mother's Day. To do it you just need to upload an image on the website and put your name as author. After this you can post the video on your Facebook and send it to your mom.
In Terms and Conditions they say that "By submitting a photograph or video ('Content'), you grant Apple Inc. the irrevocable, perpetual, worldwide right to incorporate such Content and your name into a video produced by Apple and to reproduce, display, perform, distribute, adapt, and promote this Content, in whole or in part, on Facebook", It's normal on this kind of campaign.You must to possess all the rights to the Content or be authorized to use and distribute the Content. Respect the author rights and understand that your pic can be used by Apple for any action they want. Enjoy the game!
Happy Mother's Day!